Paperboy Marketing’s Solution for Home Improvement Contractor.
The Problem
A Home Improvement contractor faced challenges in generating business due to intense competition, limited brand recognition – hindering their growth and profitability in the market.
The solution
Paperboy Marketing used a strategic blend of traditional and digital tactics to increase sales for the Home Improvement contractor. Tactics included traditional media, flyers, direct mail, and targeted online ads. Optimized website content and engaging social media campaigns, helped boost organic traffic and convert online traffic to leads. Community involvement initiatives further solidified the contractor’s reputation.
Scope of work.
- Website Optimization and Local SEO
- Digital Marketing: PPC, and Display Ads
- Direct Mail, Flyers, Tradeshows, and Yard Signs